Why you need an Inclusive User Experience
An Inclusive User Experience (IUX) delivers products and services that meet the needs of everyone.
IUX is efficient and cost effective driving down operational costs and increasing user satisfaction.
The ROI on usability and accessibility is very significant but don’t just take our word for it, you can read more about it in this report from One Voice ICT (PDF) from One Voice ICT on the benefits of inclusion.
IUX helps organisations meet their legal and CSR commitments.
IUX helps retain valued employees and keeps them productive.
The Underlying Context:
Disability and Population Aging are long term trends that cannot be ignored.
Western workforces are ageing; people are working longer so increasing numbers will need assistance coping with age related conditions such as poor vision, hearing loss, limited mobility and cognitive difficulties. There are numerous laws that are designed to protect people with disabilities.
The World Health Organisation (WHO) estimates that there are 1 Billion people living with a disability.
In 1960 there were on average about 3 youngsters for every elderly person, by 2060 there may be more than two elderly people for each youngster. (Source: Eurostat)
Does your organisation have a strategy to deal with these issues?
If you are not sure you can use the Business Disability Forum’s Accessibility Maturity Model as a self assessment tool.
What is IUX?
IUX is the umbrella term we use for ALL of our activities in the various complimentary disciplines. It encompasses the core principals of Accessibility and User Experience/User Centric Design (UX /UCD).
At Atos, we believe that Usability and Accessibility should converge as an Inclusive User Experience (IUX) as such a holistic approach is most beneficial to the widest possible audience.
Making products and services easy to use:
User Centred Design (UCD / UX)
Ensuring an inclusive approach:
Accessibility & Assistive Technology (From WCAG 2.0 / ISO 40500:2012)
Technical standards such as WCAG 2.0 and ISO 9241 are important but not the only measure of how inclusive a website or product is.
Quality experiences for the widest number of users are central to the IUX approach.
An International Reach
Atos runs a global competence centre on Inclusive User Experience, focusing on accessibility and usability issues, with experts from many different countries, including Spain, the UK, Germany, the Netherlands and Austria.
We are able to offer our customers and partners a range of Products and Services: